This published around the weekend of Fan Fest/Derby/All Star Game, so I am not claiming this is new, and we might have even covered it, but when @mediagoon sent it to me today I found it quite compelling….
The Mets’ ballpark-related revenue dropped last season for the third straight year, to $121.5 million, about half the $234.3 million the team had expected.
Analysts expect that figure to decline even more because 2013 ticket sales are 10,000 fewer per game than the team projected.
I need you to read that again.
And you think the Mets are going to spend money in the offseason? Have you been hanging out with guys named Jesse and Heisenberg?
With smaller crowds than projected lately, companies have been less willing to advertise at Citi Field. Records show revenue from stadium advertising and signage has averaged $46 million per year since 2009, about 25 percent short of the team’s annual average projection of $62 million.
And don’t forget, this was the state of things before the Harvey injury f*cked the Mets marketing.
It’s a must read even if it is six weeks old.
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