Tale of Two (Horrible) Caps: $50 vs $500

You might remember the story of the $500 “Player Authentic” jersey cap that are on sale from New Era.

Screen Shot 2018-06-29 at 12.38.09 PMBasically, it’s parts of a Majestic jersey (not game used or team issued) torn apart and constructed into a cap. Supposedly, the $500 was to cover the cost of all of the hard work and amenities built into the cap, like the “hand cut panels” and the “six panel construction”.

This cap, one of the ugliest I’ve ever seen in my life, also doubles as one of the most expensive out there, at $499.

Shannon described the target demographic for these caps perfectly back in May:

If you’re on crack and obviously don’t mind whistling all your money away, these $500 caps are on sale because hey anything for a buck and I think MLB just wants to see if there’s a price point everyone rejects.

Well, a $50 version of the cap popped up on the MLB Shop recently, which, aside from the metallic box, looks identical to the cap that costs $450 more.

Screen Shot 2018-06-29 at 12.38.22 PM

Frankly, this cap looks better than the expensive one. At least this time you don’t have to wear the underarm panel on your head.

I do actually feel really bad for anyone who bought the $500 one, thinking they got something unique, only to see the cheap Chinese one hit the market a few weeks later.