New York Mets 2009 Sponsorship Survey (Part Two of Two)
The New York Mets have sent out a sponsorship survey to some of the fanbase. This is part two of a lengthy survey, part one is here. Some of the questions cut off but you should be able to figure it out.
While there is nothing “wrong” with this survey it sure is odd.
We’d now like to ask you some questions about one of the banks above.
Please rate how much you agree or disagree that each statement below describes Citi/Citibank.
7 – Strongly agree
6
5
4
3
2
1 – Strongly disagree
Is for people like me
Is a company I trust
Has a good reputation
Is an innovative company
Is a bank that is actively involved in my community
As you may have indicated earlier in this survey, the ballpark where the Mets play is sponsored by Citi. How does this make you feel towards Citi?
5 – Much more positive
4 – Somewhat more positive
3 – No impact
2 – Somewhat more negative
1 – Much more negative
Again, thinking about the fact that Citi sponsors the ballpark, how does that affect your interest in doing business with Citi?
5 – Makes me much more interested
4 – Makes me somewhat more interested
3 – No impact
2 – Makes me somewhat less interested
1 – Makes me much less interested
Are you aware of the community outreach program Citi Kids?
Yes
No
How does the fact that Citi sponsors community outreach programs affect your perception of Citi?
5 – Much more positive
4 – Somewhat more positive
3 – No impact
2 – Somewhat more negative
1 – Much more negative
How much does Citi sponsoring these programs affect your likelihood of doing business with Citi?
5 – Makes me much more interested
4 – Makes me somewhat more interested
3 – No impact
2 – Makes me somewhat less interested
1 – Makes me much less interested
Then some questions about how old you are, where you live, what kind of cash you make.
Next up is…
Do you have a credit card, checking or savings account?
Yes
No
Which of these statements describes your role in choosing the financial institutions used by your household for services such as savings and checking accounts and credit cards?
You are the primary or final decision maker
You are one of two or more decision makers
You have little to no influence in these decisions
Please indicate the financial institutions that you use currently use for your personal banking and financial needs.
American Express
Apple Bank
Bank of America
Capital One
Chase
Citibank/Citi
Discover
HSBC
ING
Sovereign
TD Bank North
Wells Fargo
A local credit union
Other
Do not have
Primary Bank-one you rely on most- (Check just one)
Checking/Savings account (Check as many as apply)
Credit Card (Check as many as apply)
Mortgage (Check as many as apply)
Other – CD, Line of Credit, Etc. (Check as many as apply)
What would be your estimate of the total value of your household’s investable assets? Please think of all the investable assets that you own, either entirely or jointly. By investable assets, we mean things such as your checking, savings and investments in stocks, bonds, mutual funds, CDs, bank accounts, or IRAs. Please do not include any real estate investments or employer-sponsored retirement plans, such as 401(k), 403(b), or 457 plans in your answer.
Under $50,000
$50,000 to $99,999
$100,000 to $199,999
$200,000 to $249,999
$250,000 to $299,999
$300,000 to $399,999
$400,000 to $499,999
$500,000 to $999,999
$1,000,000 to $2,499,999
$2,500,000 or more
Prefer not to answer
Someone sure wants to know a lot about our banking preferences.
www.metspolice.com @metspolice
2 Replies to “New York Mets 2009 Sponsorship Survey (Part Two of Two)”
Could this be any more flagrantly self-serving?
What does any of this have to to do with baseball or the Mets or CitiField?
They should call it what it is, a marketing survey to support it's partner sponsor, that ask questions that I don't care to answer.
Just say No. Obviously this is part of the agreement between the Wilpons and Citibank: the Mets will act as a conduit for getting info about the bank out to Met fans.
Personally, I refuse to call it Citi Field. Just like the MTA. They didn't pay ME to advertise their name. In public I refer to it as Sitty Field, or even Shea Stadium.
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Could this be any more flagrantly self-serving?
What does any of this have to to do with baseball or the Mets or CitiField?
They should call it what it is, a marketing survey to support it's partner sponsor, that ask questions that I don't care to answer.
Just say No. Obviously this is part of the agreement between the Wilpons and Citibank: the Mets will act as a conduit for getting info about the bank out to Met fans.
Personally, I refuse to call it Citi Field. Just like the MTA. They didn't pay ME to advertise their name. In public I refer to it as Sitty Field, or even Shea Stadium.