Dan is out to upset me. He sent me this 1998 article from the NY Times. Meet the new public enemy #1
‘We want to be relevant,” said Mark Bingham, the team’s vice president for marketing and broadcasting. ”We want people to walk down the street with a Mets cap on, and felt that the black-based hat was a great look. We hear that it’s moving, that people are asking about it.”
Mr. Bingham is current an SVP at Completely Unnecessary Stadium in case you are wondering.
The article discusses how the Yankees were outselling the Mets 12-1 for reasons including tourists, these kids today, but curiously not the whole 1996 World Series thing.
Wear your blue Mets cap with pride Mets fans.
Perhaps some day in the future someone will figure out how to sell and market variant off-field merchandise- I will call them Fashion Caps….what do you guys think?