Straight to the Nuts: The $63 Question | Collect the Mets

Let’s face it, the Mets aren’t going to make money paying me to go to games nice work if you can get it… and I’m not the kind of customer they’re catering to, even if I do spend a ton of money in the team store on the rare one occasion that I’m there mostly because they don’t bother putting pins up for sale on the web site, damn stingy corporate idiots.  The Mets need to put butts in seats, not just on Opening Day but on 80 other days as well.  They’re banking on people seeing the insane single-game ticket prices and opting to go with a multi-game package of some sort, which will inevitably result in the other tickets going unused because of poor planning or disinterest on the part of the customer the only sure bet in the world of sales and marketing.  If the “Hey, it’s a much better deal if you buy tickets to a whole bunch of other games too!” approach doesn’t work, they’ll discount the remaining tickets at some point down the road, advertising incredibly discounted prices that are probably still higher than 2012′s prices not that anyone can remember what they paid for something a few months ago.  If the plan works and they do sell a bunch of packages, then they’ve boosted attendance numbers for other games without really cutting prices.  Genius!Except there’s a downside to this approach.  If you’re not interested in getting a ticket plan or package and just want to get a ticket to Opening Day without spending a fortune, your only option is to wait until March and hope for some discounts.  Now how many people will bother to check back in four months after the team essentially says “Sorry, but we aren’t interested in your business” to them?  By March, people will have moved on to something else and won’t be buying tickets to Opening Day or any other day.

via Straight to the Nuts: The $63 Question | Collect the Mets.

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